Collective

Ultimate Winery Experiences Australia

Explore the Ultimate Winery Experiences Australia collective.

Australia’s wine industry is a story of tradition, innovation and excellence, contributing significantly to the global wine scene. Ultimate Winery Experiences Australia is a hand-selected collection of premium, award-winning wineries offering experiences that invite visitors to go ‘beyond the cellar door’ and discover the Australian way with wine. Located in Australia’s most renowned wine regions, the collective specialises in creating memorable tourism experiences that epitomise the unique characteristics of their winery and its surrounding region. Enjoy behind-the-scenes tours, private tastings, and immersive experiences that showcase the best of Australian winemaking.

Experiences and operators

Use the filters to find an experience or tour operator that suits you, or search by keyword if you've got something specific in mind.

Experiences
Operators

Latest resources

In this section you’ll find a range of resources to help shape your market insight, with up-to-date travel data and consumer statistics, to give you and your business confidence.

Contacts
Brochures
Itineraries

Cover image of the Introducing Signature Experiences of Australia brochure © Tourism Australia

Signature Experiences of Australia brochure

Download a snapshot and map of the Signature Experiences of Australia collectives.

Ultimate Winery Experiences Australia for business events

Premium wineries offering opportunities to go behind the scenes and beyond the cellar door.

Ultimate Winery Experiences Australia Storytellers

Meet the guides from Ultimate Winery Experiences Australia.

*Please note, experiences mentioned in the itineraries are subject to change and may not always be available.

Cape Leeuwin Lighthouse, Margaret River, Western Australia © Tourism Australia

7 Days: Perth / Boorloo to Margaret River

Blend cultural immersion with urban exploration, world-class wineries, and coastal beauty.

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St Hugo winery, Barossa Valley, South Australia © Tourism Australia

7 Days: South Australian Wine & Kangaroo Island

Join immersive festivals and events, celebrate food and wine, and natural wonders and wildlife.

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Wineglass Bay, Freycinet, Tasmania © Tourism Australia

7 Days: Tasmania's North & East Coast Highlights

City and country charm, gorgeous old towns, excellent food and wine, and scenic highlights.

Yarra Yarra Golf Club, Bentleigh East, Victoria © Gary Lisbon / Great Golf Courses of Australia

7 Days: Melbourne / Narrm & Yarra Valley Golf Getaway

World-class golf, cultural discoveries, and a premium wine experiences.

Twelve Apostles Lookout, Twelve Apostles, Great Ocean Road, Victoria © Tourism Australia

8 Days: Great Ocean Road Circuit

Journey along the stunning Great Ocean Road, through charming coastal towns.

Wilpena Pound Resort, Ikara-Flinders Ranges National Park, Flinders Ranges, South Australia © Tourism Australia

8 Days: Flinders Ranges & Eyre Peninsula

Soak up the beauty of one of the earth’s oldest landscapes, where ancient nature meets culture.

Swinging Bridge winery, Orange, Central New South Wales © Tourism Australia

8 Days: Country New South Wales Discovery

Experience dramatic landscapes, charming villages and cool-climate vineyards.

Pretty Beach House, Pretty Beach, Bouddi National Park, New South Wales © Pretty Beach House

9 Days: Sydney, Hunter & Central Coast

Explore Sydney’s culture, Hunter Valley wines, and the nature of the world's oldest landscapes.

Davidson's Arnhemland Safaris, Mount Borradaile, West Arnhem Land, Northern Territory © Tourism Australia

12 Days: Sydney, Melbourne & Adelaide Highlights

Discover vibrant cities, picturesque landscapes, and iconic wildlife habitats.

Pt Leo Estate, Merricks, Mornington Peninsula, Victoria © Tourism Australia

15 Days: From the Top End to South Australia's Outback

Immerse in breathtaking landscapes and rich cultural heritage, including a 3-day guided trek.

Penfolds Magill Estate, Magill, South Australia, South Australia © Tourism Australia

Find out more

Go beyond the cellar door with exclusive behind-the-scenes access and high-end tastings at Australia’s most prestigious wineries.

Visit the Ultimate Winery Experiences Australia site